85% of sales happen after 7 or more touch points. And 81% of businesses stop after just one or two touch points.
Which means you’re leaving a LOT of money on the table.
Simple. Among the biggest costs for a business is the cost to acquire a new lead. You may be spending money boosting Facebook posts, or running paid ads to get people to opt in to what’s called a lead magnet (a small piece of content in exchange for their email).
But what happens after they’ve opted in?
Issue #1: People are trained to say NO… so to overcome their natural tendencies, you have to deliver value up front so they get to know, like and trust you. Ask yourself: How consistent are you in your marketing, how many touch points are you delivering across platforms (from Youtube, Facebook, Instagram to your blog) each and every week?
Issue #2: Most marketing copy sucks, you won’t hold your audience’s attention long enough to get them to even open email #2, let alone make a purchase. Ask yourself: How skilled of a story teller are you in all your marketing efforts? Is your audience hanging on your every word?
Truth is, most businesses fail at both… literally wasting 85% of their leads because they fail to communicate consistently and compellingly.
But the good news is that it doesn’t have to be that way.
There’s many ways to moneytize your knowledge in a bigger, better, more automated way… and with the right team by your side, you don’t have to worry about technology or implementation.
Since 1998, we’ve helped clients launch online membership programs, webinars, sales funnels and websites, as well as coached entrepreneurs on the best business models for their particular situation. And we know the exact tools and systems YOU need to make your program and sales funnels successful.
Using our proprietary Big Boost 360 process, our team will hold your hand through each and every step – from conception to launch. We’ve got all the roadmaps, checklists, and tips & tricks for a smooth launch with a dedicated client portal for instant access by you and your team.
Plus our in-house webdesign team provides the necessary custom design support to ensure that sales funnels seamlessly extend your high-end website design –– we’re striving for excellence in marketing, technology AND design!
Unlike many other agencies, we offer an integrated approach combining strategy, implementation and great design… there’s no handoff to an outside implementation team, and we go the extra mile to make sure everything looks great too!
There are three primary areas in which we work with clients:
Lead Generation Funnels
- Strategy: Strategic consulting to select the best approach to build your “tribe” (and email list) using paid and free traffic models. We’ll work with you on your customer avatars and promised outcomes, lead magnets and our amazing story-based email campaigns (includes competitor research).
- Technical Production: We’ll co-create the digital funnel assets such as videos (script, delivery, recording) and email sequences. Includes set up of webpages and videos, post-production of narrated powerpoint videos, integration with mailing list/CRM, analytics, tracking and Facebook retargeting.
- Traffic Generation: We’ll create and setup your Facebook ads, and optimize all funnel components (ads, web pages, emails), plus we’ll coach you on how to leverage free traffic from youtube, pinterest, and other networks.
Webinar + Sales Funnels
- Strategy: Strategic consulting to select the best sales funnel architecture to fill your events or sell your online programs. For webinar funnels, we’ll work with you on best title, webinar content and offer, as well as the slidedeck itself. Includes templates, case studies, example webinars, as well as presenter secrets.
- Technical Production: We’ll co-create the needed funnel assets such as webinar, videos and emails. Includes production of narrated powerpoint videos, set up of funnel/webinar/shopping cart pages, integration with your CRM/mailing list and shopping cart.
- Promotional Campaign: We’ll create and set up an email/FB ad campaign to convert prospects into buyers. Includes fill-in-the-blank templates for webinar registration/attendance and post-webinar followup.
- Strategy: Strategic consulting to target & attract the right clients (or patients) for your high-end ticket items (such as coaching). We’ll work with you on your customer avatars and promised outcomes, lead magnets and our amazing story-based email campaigns (includes competitor research).
- Technical Production: We’ll co-create the digital funnel assets such as videos (script, delivery, recording), quizzes/assessment tools, and email sequences. Includes set up of webpages and videos, automated appointment scheduler, post-production of narrated powerpoint videos, integration with mailing list/CRM, analytics, tracking and Facebook retargeting.
- Strategy Session Script: We’ll provide you with a customized script for strategy sessions and coach you on how to use it to diagnose your prospect’s situation and enroll them into your program with integrity.
Our Ideal Clients
We love working with thought leaders and influencers with existing products that could use a big boost – moneytizing their knowledge and expertise in a bigger, better, more automated way.
- Information Marketers (just about any niche)
- Experts, Authors, Speakers, Coaches, Consultants
- Professional Service Providers, Doctors, Lawyers
- Companies looking to improve lead flow, add marketing automation and boost profitability.
- Anybody who needs help with Infusionsoft, Ontraport, ActiveCampaign, ClickFunnels
- Maybe you? Complete the questionnaire and let’s chat!
What’s The Investment For A Big Boost?
Our work flows are designed to generate revenue for our clients as quickly as possible, because nothing demonstrates excellence better than a fast ROI. Many of our clients rapidly recoup their investment through increased sales and/or new products & services.
Pricing depends on each project’s scope-of-work as well as associated complexities and timelines, which we are happy to discuss following our FREE strategy session.
If you are ready to explore how working with Big Boost can transform your business, please schedule your free consultation with one of our team members.
No matter how you look at it, working with Big Boost is an incredibly smart investment when you consider its long-term boost for your brand and business.